Sunday, April 13, 2014
Why Borderlands is sticking to old-gen consoles?
For Gearbox cofounder and CEO Randy Pitchford , the decision was not that hard to make. In fact it all boils down to simple math: "Currently there is - between PS3 and Xbox 360 - over 150m installed units worldwide - probably 170m is more realistic," he explained.
"There are fewer Xbox Ones and PS4s than we sold copies of Borderlands 2."
Randy then reasoned that nearly all Xbox One and PS4 players already have an old-gen console but the opposite is not true. "If you try to imagine the set of Borderlands players who have already upgraded, that's not 100 percent," he argued. "But if you try to imagine the set of Xbox One or PS4 owners who do not have an Xbox 360 or a PS3, the difference there is so close to nil you can't make a business rationalization around that."
Borderlands: The Pre-Sequel is being developed by 2K Australia, the studio known for its helping hand in the BioShock franchise. The game is set for release on PC, Xbox 360 and PS3 in fall 2014.